Social media - the lie behind the the headline
(A post from the toinfinity blog)
I think that in 2009 we all did social media and twitter to death! Agree? What's next?
(A post from the toinfinity blog)
I think that in 2009 we all did social media and twitter to death! Agree? What's next?
Sorry! Gone - blog post put up at 10pm Sunday, Sold 7am Monday!With the use of a new Apple MacBook Pro my old one has been sat at home, unused and wasting away.
With a clean install of the operating system to wipe all files and software, it's ready to be sold. I thought I would post up on my blog and let my twitter, facebook and linkedin connections know first. Spec: MacBookPro (Model identifier 1,1) 15"
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Spotted this on the web...
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Here is the first UK customer with an iPad... me!
Apple's iPad (AKA the Kindle Killer) has got to be the most exciting product in my lifetime that Apple has produced.
I am just thinking about those media presentations and seminars that I am going to present with it, controlling my presentation with the Keynote remote and seeing my notes in a more readable format, or even plugging it in to the projector itself! WOW!
Boy am I looking forward to getting one! - You gotta love photoshop!
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I was concerned on leaving the house this morning about the amount of rubbish that now adorns the kerbs of my street, not just from the wheelie bins left at the end of peoples drives, but also the extra bags left by the side and the overflowing bins themselves. Would the bins that are overflowing and the bags left by the site not be collected? Would we have a problem with rats and other vermin, even foxes and cats ripping bags apart?
It's been over three weeks since our last household waste and recycling collection and to be honest, I was getting concerned over the extra bags and overflowing bins, and the fact that my Sis-in-law had to argue with the bin man to take her bin yesterday - even though the lid would not close.
Swindon borough council say [link] that waste will not be collected if:
- The bin lid is not shut.
- There is any side waste.
- It is not in a wheelie bin or blue sack supplied by SBC.
If your waste has not been collected for one of the above reasons, we will place a sticker on your waste, explaining why.
I called them this morning to ask why my Sis-in-law had to chase down the refuse collection agent to get him to take them bin. Not collecting for over three weeks, when we have collections every two weeks, means that it would be wholly unreasonable to think that there would not be an excess in rubbish.
I was advised by the very pleasant lady (who clearly has had many calls asking the same question - as it sounded very rehearsed and scripted)...
"We are doing all we can to collect missed collections and overflowing wheelie bins, together with bags left to the side of bins will be collected"
And I got her to repeat...
"Yes we will collect overflowing bins and any bags left by the side of them."
Great, let's see if they actually do it!
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After being interviewed on BBC radio over the weekend and asked the question "How do you sell ice to Eskimos?" - I thought I would let you all listen to it.
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Predictions city! That's what December and January are all about.
I have seen so many blogs write about the coming decade and how things are going to move on again for us in the digital world or online marketing and social networking etc... so why not join in? I have recorded a short audio podcast on some of the things that I have picked up, saying if I either agree or disagree with the things, plus a plea to steer away from DIY - if you're not expert in it... don't do it... for risk of looking very amateur. Here is the podcast - enjoy
I would love any feedback - post your comments below
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I have just recorded and posted a short message on the company blog (http://blog.toinfinity.co.uk) about how organisations should take a look at their digital marketing strategy for 2010.
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On the way through the snow this morning, which took 20 mins longer than the 10 it normally takes - because of the 20mph speed we had to travel at, I heard on the radio that here in the UK things are really picking up.
John Lewis said "sales surpassed the totemic £100m-a-week" over the Christmas period [Link - Telegraph] and today comes news that it is the "fifth consecutive month of higher staff appointments, and the fastest rate of growth since July 2007" [Link - Telegraph] - even salaries are on the up too.
Does this mean that we can now see some of the big boys starting to spend freely again? If they are investing in staff, there must be work to be done, money to be made and then money to be invested into marketing, design and advertising again... or will we see the rate of increase in spend in our industries grow at a slow rate?
Whatever the markets do, I know and wise Uncle once told me "Position yourself at the foot of growth, that way when growth happens your ready to grow with it" - Digital marketing, websites, email marketing (and video - coming soon with a great new partner), together with being on the decks of these social networking cruise-liners... I'm positioned for the new spend coming. Are you?
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