About Ant Hodges

Christian Businessman, father of two, husband of one. Expertise in digital marketing, graphic / web design and email marketing

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Oct 23

Emma Vs Lynda - Similar logos! Passing off??

For years I have been using Lynda.com as a source of training and insight into many things.

At first I thought the branding that was done for Lynda was similar to the leaning books for Dummies - IE "How to play the Guitar for Dummies" etc etc. The yellow and black were very similar.

Today I have stumbled across another site, but this time I think that the logo is very similar to Lynda.com...

Emma (www.myemma.com)

I found it by seeing this advert and clicking to see what it was all about - thinking that this was a spin off from Lynda.com as it used similar coloring (orange is not yellow I know), and a female name as the company name.

The logos of these two companies are very similar in style and colours...

...but is there also anything similar about the names of the companies? Lynda ... Emma?

I am no lawyer or intellectual property expert, but could this be another case of passing off?

Filed under  //   Branding   Identity   Logo Design   lynda.com   myemma.com  
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Sep 04

New logo and identity for Trident Geotech

Update: 3rd Feb 2010 - Website now live at www.tridentgeotech.com

Filed under  //   Branding   Identity   Ko-juhnt   Portfolio  
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Jun 25

New logo design for Aranez Media (.com)

New logo design for Arnold Aranez of http://www.aranezmedia.com.

(Designed by me!)

Filed under  //   Branding   Identity   Logo design   Portfolio  
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Apr 06

New developments...

I feel like it has been a while since I wrote anything decent here on my blog... why?

Have I become less opinionated? Have I just got nothing to say? Has the new found energy I had at the start, worn off already?

Swindon Local Trades and The Design Rush

No... I have been a little busy with a couple of projects.

Swindon Local Trades - www.swindonlocaltrades.co.uk

and

The Design Rush - www.thedesignrush.com


Swindon Local Trades

Swindon Local Trades is a swindon business listing and swindon business directory with a difference. The aim is not to make a huge amount of money by taking people's hard earned cash in return for putting their phone number on my site... then ask for more money to upgrade to add their web address... and more money still to add a description of their business.

Free registration and first month free followed by a small fee of £5/month to stay listed - With this you can add as much or as little as you like to the site. Links to your website, phone numbers, contact details and a full description. There is one option to upgrade your listing to a bespoke HTML styled listing through ProfileRush. With this you can add video, images, audio - just about whatever you want.

The main purpose of the site is to promote Swindon business to Swindon People. Keeping trade local is important to any town or city... the aim is to help Swindon grow the trading within the town and boost the local economy. If your are interested and want to sign up and advertise business in Swindon - Register today.


The Design Rush

Start-up businesses and small businesses that are in need to simple, cheap, quick logo design, banner design and website design, can now benefit from the expertise of Creative Rush, but at budget prices.

If all you need is a logo to slap on the side of your white van, or a 3 page website to get you online - The Design Rush should be your preferred option.

When you start out in business, cash is king. if all you need is an identity mocked up to use on invoices, business cards and a starter website - don't pay more than £699.00 - Buy from The Design Rush today. Plus enter our competition for a chance to win an iPod touch.

Filed under  //   Branding   Identity   Logo design   Marketing   Stationery Design   Success in Business   Web design  
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Jan 09

Logo repair and artworking

From time to time we come across clients that ask us to complete work for them and in using their logos find that the files supplied are just not good enough. They are either a low-res image or a very pixelated version that will just look rubbish.

A recent request came from a lady who runs a successful business and wants her logo to look a lot less 'like it was designed in Word' - This is just what I mean.

We have today released the details of this service aimed at helping these customers in need.

The Creative Rush - Logo repair service.

Creating your logo for you from any pre-existing printed material, a photography or even a doodle on a beermat - if it just needs artworking into the professional design formats so that you can send them off to print, this is what we can do for you.

  • Basic logo repair
    This is if you already have digital versions of your logo that have been created in anything from MS Paint to PowerPoint, or anything in between. This service cleans your logo design up and puts it into professional logo formats used across the industry.
  • Complex logo repair
    This is where you do not have any digital version of your logo and want us to look at working something up from previously existing printed materials - anything from a doodle on a beermat, a photograph or existing letterhead. Again this service cleans your logo design up and puts it into professional logo formats used across the industry.
  • Rush Repair Service
    This is for those in need of getting the above done in 3 hours. Some people find that they have gone to print or need to send the right logo to press for an article going out. They send over their logo and get told "We need a high res or vector version to use" - Within 3 working hours from instruction we can supply these to you for you to forward on.


For more information download the logo repair PDF price list from - www.creativerush.co.uk/logorepair or contact the team on 01793 600769

Filed under  //   Branding   Identity   Logo design  
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