Just to be clear on something...
...we are also supporting this event.
Fit for Business - Link to story where the only sponsor mentioned is Mercedes. No mention of us or indeed Cats Solutions.
If you send a news story to a journalist with key information on the sponsors of the event, do expect them to be cut out of the loop. No. Unfortunately it has been and I had to say something here to let you all know.
Sponsorship is another great way to market your organisation.
There are many charities, smaller businesses, football clubs etc that all could do with either a little more cash in thier pocket (couldn't we all?) or help with skills that they don't have, so can't deliver without your help.
If you have the skills to lend in trade off for splashing you name all over the place then - how many people will see this? How many people will also say... "They must be kind people to be helping them out" - it builds a good view of your business in the eyes of the public.
Task for next week:
Find a charity this year that is looking for help and assistance that you can lend your services to or support financially. Put a page on your website about them, get your logo on thiers and away you go.
If you approach the more local based organisations, most will jump at the chance for help if they lack the skills you posses. The larger charities are harder to break into... but obviously more rewarding in terms of marketing opportunities.
Report back and tell me how you get on.
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